Featured Publications from TIAC and our Partners

Published by National Travel & Tourism Coalition, Jan. 2012
Gateway to Growth: Modernizing Canada's Visitor Visa Process

Border and visitor visa issues can play a critical role in restoring Canada's competitiveness on the global tourism stage. In this paper, the NRTT We are asks the Government to consider a targeted asymmetrical approach that will create the strongest impact in the four key tourism source markets where travellers are required to obtain a
visa prior to visiting Canada: Brazil, China, India and Mexico.
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Published by Deloitte and TIAC, November, 2011
Navigate: New Directions in Tourism, Hospitality and Leisure (Winter 2011-12)

As a much anticipated follow up to this year’s summer edition, Navigate: Winter 2011 focuses on how recent global economic volatility has affected Canada’s tourism industry, the impact of U.S. border airports and how a growing number of Canadians are choosing to fly out of the U.S. to save money, and profiles Turkey, one of the world's emerging tourism hotspots.
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Published by Deloitte and TIAC, June, 2011
Navigate: New Directions in Tourism, Hospitality and Leisure (Summer 2011)

The Summer, 2011 edition focuses on youth aged 18-24 – the demographic that values travel more than any other. They're price conscious, technology savvy, and much more comfortable booking last minute. The repeat business and long-term loyalty of the youth market presents a great opportunity.
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Published by Deloitte and TIAC, June, 2011
Navigate: New Directions in Tourism, Hospitality and Leisure (Summer 2011)

The Summer, 2011 edition focuses on youth aged 18-24 – the demographic that values travel more than any other. They're price conscious, technology savvy, and much more comfortable booking last minute. The repeat business and long-term loyalty of the youth market presents a great opportunity.
Download

 
Published by TIAC, Spring, 2011
Gateway to Growth: Our Global Competitiveness Requires a New Roadmap (MAP)

This document breaks down our industry's priorities to three essential planks: M for Marketing, A for Access and P for Product.
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Submission by TIAC and the US Travel Association, May, 2011
TIAC and U.S. Travel Association Joint Brief to Beyond the Border Working Group

This historic collaboration between TIAC and the USTA underscores both organizations’ support for the Shared Vision for Perimeter Security and Economic Competitiveness Action Plan.
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Published by TIAC, May, 2011
Tourism Week in Canada

Tourism Week in Canada is the national celebration that highlights the economic impact and social benefits of Canada's tourism sector. TIAC has prepared a Tourism Week Information Kit for members.
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Published by National Travel & Tourism Coalition, Oct. 2010
Looking to 2020 – The Future of Travel and Tourism in Canada

Canada will continue to lose its attractiveness as a world tourist destination unless governments take immediate action to ease tax, regulatory and other burdens on the industry, according to this new study.
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Published by PhoCusWright, July, 2010
PhoCusWright's Canadian Online Travel Overview
Second Edition, 2007-2011

This project delivers key data and analysis necessary for any travel company seeking to understand the unique nuances of the Canada travel marketplace and gain competitive advantage.
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Published by Deloitte and TIAC, June, 2010
Competing beyond price: Why Canada’s tourism industry must innovate to survive (June, 2010)

In this third annual report, Deloitte and TIAC review a range of cost and price structures across the tourism industry and outline several critical response strategies Canada’s operators can adopt to enhance their competitive stance.
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Published by Deloitte and TIAC, November, 2008
Tourism Amid Turmoil: How Canadian Companies Can Compete

A collaborative research initiative aimed at addressing the industry’s critical challenges, it identifies global trends influencing Canada’s competitiveness in tourism and highlights strategies that tourism leaders are taking in response. Download

 
Published by TIAC, Parks Canada and the Canadian Tourism Commission in November, 2008
Green Your Business Toolkit

A best practices guide that provides tourism operators with practical, user-friendly tips and guidance on greening their businesses. The suggestions in the toolkit are tangible and easy to implement, and targeted towards small and medium-sized enterprises (SME’s).Download